Looking for something special this weekend in Times Square? HBO’s show “Boardwalk Empire” directed by Martin Scorsese has had a vintage 1920s subway train fully restored. As part of a promotional campaign the vintage 1920s subway train is running along the 2 and 3 lines between Times Square and 96th Street on weekends during the month of September. MTA customers can ride the train at the 42nd, 72nd and 96th Street stops from noon to 6 p.m.. The train features authentic period details such as rattan seats, ceiling fans and drop sash windows. Non-period elements include Boardwalk Empire- themed artwork that directs straphangers to the campaign’s Facebook page, where they can get access to Nuck-related perks. On the final weekend, “brand ambassadors” will be outside of the 42nd and 72nd St. stops giving away free metrocards.
The total cost for such a production $150,000.00
Posted by Suzanna Bowling
on September 5, 2011. Filed under Headliners,HOME,NEWS,Secrets of Times Square,Times Square Community.
You can follow any responses to this entry through the RSS 2.0.
You can leave a response or trackback to this entry
You must be logged in to post a comment Login