Spin Master Ltd. is giving Times Square over to the dolls on Thursday, August 9th, from 10:00am – 2:00pm, with the launch of a Rowdy, Shouty, Chic fashion doll line, La Dee Da™. La Dee Da™ was created by New York City teen Dee and three of her best friends, Tylie, Cyanne and Sloane. The Line, includes its Signature Dee Doll, Sweet Party Collection and Runway Vacay line. The fun includes face painting, photo opportunities, iPad games, DJ dance party, raffles, celebrities and more! Stephen Baldwin (Usual Suspects), Tawny Cypress (K-ville), Aviva Drescher (The Real Housewives of NYC), Josh Elliott (Good Morning America), Kimberley Locke (American Idol), Erik Palladino (666 Park Ave) and McKayla Twiggs (Once-Broadway) are expected.
La Dee Da will be the feature shop in Toys R’ Us Times Square for the entire month of August with daily creative activities and on August 9th, as well as gift with purchase of a fashionable La Dee Da Tote bag. The complete line of La Dee Da and accessories are available now at leading retailers and specialty stores throughout the U.S. and Canada, and online at www.LaDeeDa.com . Dolls retail at $19.99 MSRP ($24.99 MSRP in Canada); accessory items range from $5.49 to $12.99 MSRP.
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