On Thursday, May 17, popular New York intimate apparel company Hanky Panky and Sanrio (creator of the beloved icon Hello Kitty) celebrated the launch of the Hanky Panky for Hello Kitty collection last night at Studio 450, located on West 31 Street.
The two iconic brands collaborated on an intimate apparel collection available for purchase on May 18th. The Hanky Panky for Hello Kitty collection (thongs, boyshorts, camisoles, chemises, bralettes and baby dolls) will retail for $27 to $98 and will be available at www.hankypanky.com, www.sanrio.com, select Sanrio boutiques, better department and specialty stores. 5% of all purchases made on the Hanky Panky website (www.hankypanky.com) from May 18th through May 31stwill

Socialite Tinsley Mortimer sent her boyfriend, animal advocate and Royal Pet Club Founder Prince Lorenzo Borghese to pick-up some Hanky Panky Hello Kitty skivvies.
be donated to The Humane Society of the United States. According to Hanky Panky Co-Founder, Lida Orzeck, ”With our signature stretch lace styles embellished with Hello Kitty, the collection will combine the sweetness of Hello Kitty and sexiness of Hanky Panky to appeal to each brand’s fan base.”
At the event, I spied Jaime King, Tiffani Thiessen, Kelly Bensimon, Emily Bergyl (Desperate Housewives), Prince Lorenzo Borghese (The Bachelor) and Jenna Morasca (Survivor). Celebrities and guests enjoyed the flipbook photo booth and SEPHORA makeup stations. One male guest, Kevin Boudreau said it best, “Who thought Hello Kitty could be so sexy!”
Fascinator by Barbara Feinman Millinery
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