Clear Channel and the Times Square Alliance have partnered to launch a state-of-the-art digital billboard in the heart of Times Square. New to the market, the digital screen will help local businesses reach the crowds who pass through Times Square every day.
The new marquee just above the entrance to the Times Square Visitor Center and Museum on Seventh Avenue between 47th and 46th streets, adjacent to the TKTS booth and Duffy Square, is where the LED video display will highlight businesses that advertise in Times Square. With a half a million daily visitors this community bulletin board is rip for prime advertizing dollars.
Advertisers will have access to a standard feature set that is unrivalled by other billboards catering to small businesses. The Times Square Visitor Center display easily switches between locally stored video clips, web-based streaming content or live HDTV feeds for events. The display also supports interactive and dynamic web-based content, text to screen and integrates with social media.
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